50% profit for the iPhone?
According to Gizmodo, analysts have speculated that each of the shiny iPhones will generate nearly 50% gross margin.
“iSuppli estimates the 4Gbyte version of the Apple iPhone will carry a $229.85 hardware BoM and manufacturing cost and a $245.83 total expense, yielding a 50.7 percent margin on each unit sold at the $499 retail price,” said Andrew Rassweiler, teardown services manager and senior analyst for iSuppli. “Meanwhile, the 8GByte Apple iPhone will sport a $264.85 hardware cost and a $280.83 total expense, amounting to a 53.1 percent margin at the $599 retail price.”
Off course, nobody even looks at the huge costs of R&D, the pattents, the marketing, the design, the sales force. I’d say their real margin is around 30% and will grow up as the sales rise.
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